Adventure Crew specialises in taking you straight to the adventure, no matter what the skill level. Could be a skydive, a day walk to a gorgeous waterfall, paddle boarding with friends in summer, a casual surf, abseiling, or even a 4WD trip. Their philosophy: To grow the Adventure Crew community through a common passion, getting out there and doing it. Building a sense of belongingness.
The creative direction was to build on the heritage of adventures gone by and bring it to the modern day. The blend of classic and new design was achieved through colour, typography, shape, and photography. The final output with a full brand suite.